Catch up on all our latest musings and thoughts below.
Using celebrity and athlete endorsements can be a powerful tool for businesses to increase brand exposure and credibility.
Branding and marketing are both essential for business success, with branding creating a sense of trust and loyalty among customers and marketing communicating the value of a product or service to the target audience; they both work together to achieve the same goal, which is to increase a business's visibility and sales.
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