This service offered by GIG is focused on providing support to emerging brands in understanding and reaching a diverse audience that is driven by cultural and consumer insights. We work closely with local government officials to gain insights on the key macro trends that define the mindset and behaviors of today's consumers. This allows us to understand the cultural conversation and identify opportunities for our clients to connect with and reach a growing, diverse, and values-oriented audience.

Our team of experts is well-versed in identifying and analyzing consumer insights, trends, and cultural factors that drive consumer behavior. We use this knowledge to help our clients understand the cultural landscape and create marketing and branding strategies that align with the values and interests of their target audience. By working with local government officials, we are able to gain access to data and insights that help us understand the cultural and consumer landscape in specific regions, which helps our clients create more targeted and effective marketing campaigns.

In summary, this service is designed to help emerging brands understand and reach a diverse and values-oriented audience by providing cultural and consumer insights based on key macro trends, and working closely with local government officials to gain a deeper understanding of the cultural and consumer landscape in specific regions